Our Services

What we do

Everything it takes to sell direct, from one joint team.

You can hand us your full direct-to-consumer business (Full D2C Partnership), merge your in-house team with ours, or start with one or several of our services. Either way, every service runs on the same middleware and the same teams, so nothing falls between suppliers.

We work in three stages, and every service below belongs to one of them. Build: the strategy, and the webshop and platform behind it. Manage: your stores, orders, customer care, payments and VAT, every day. Grow: marketing, marketplaces and the data that push sales further each year.

In a Full D2C Partnership, you pay a fixed service fee while we build, and a share of the sales we run once you are live. Our approach shows how the stages fit into one journey. If you start with individual services, we agree a fee model that fits them.

Build

Strategy & advisory

Decide what to build before you build it.

We help you shape your D2C strategy: which countries and channels, what to do in-house and what to outsource, and what it will cost and return. You get goals and KPIs, a roadmap with milestones, and an investment case your board can sign off. And then we are the team that carries it out.

Webshop & platform

A webshop that sells, connected to everything behind it.

We design and build D2C webshops on Salesforce Commerce Cloud and Shopify Plus, and connect them to your ERP and product information through our own middleware platform. Because about 80% of what a brand needs is ready, we spend your budget on the 20% that makes your shop yours.

CDP

Manage

Store Operations

Your webshops, run every day. We run the daily operation of your storefronts: catalogue and product content, campaigns and promotions, merchandising and conversion optimisation. Every country and language stays current, without extra headcount on your side.

Samsonite & KitchenAid  have trusted us with their European eCommerce since 2012 and 2013

Orders & customer care

Every order right, every question answered. We manage order flows, warehouse and carrier connections, and returns, so the right product reaches the right customer and comes back smoothly when needed. Our multilingual customer service works six days a week, backed by an AI service agent that answers around the clock.

 

Payments & Merchant of Record

Sell in any European country without the paperwork. As your Merchant of Record we are the legal seller to your customers. We process payments, calculate and pay VAT, prevent fraud, and handle refunds and chargebacks. You get one invoice and one financial view; your customers get a smooth checkout. Especially useful for brands from outside the EU entering Europe.

Grow

Digital marketing

Traffic that turns into profitable sales. On our own, with your team, or with your preferred brand agency, we run search advertising, SEO, social, display and video, plus email, CRM and marketing automation. We optimise for sales and margin, not clicks, because our fee depends on it. We’re also preparing brands for AI search and AI shopping assistants.

Marketplaces & social commerce

Sell where your customers already search. More than half of online purchases don’t happen on your brand site. Our marketplace team, Avanty, sets up and runs your brand on Amazon, Bol, Zalando, Cdiscount, Allegro, TikTok and others: listings, content, pricing, promotions, advertising, and the right order processing and logistics set-up. We are an Amazon Ads Verified Partner.

Marketplaces are often an easy way to start working with us; many brands later add their own webshop on the same platform. We’re also preparing brands for the impact of AI on marketplaces.

Silk’n asked us to make D2C a profitable growth engine across its own webshops and marketplaces. We started in Europe, expanded to the US and Canada in 2024, and D2C is now Silk’n’s most profitable channel.

Data & insights

One view of your customers and your business. All order, customer and operational data comes together in one place, with live dashboards. As a Salesforce partner we build customer data platforms and CRM programmes that make personalisation and retention work.

We set up a marketing data lake for you, and with conversational analytics you can dig into your data as deep as you like, together with us. Every insight feeds straight back into the next round of strategy.

ecommerce growth

Our appraoch

Our services follow three stages, Build, Manage and Grow, and the five phases below show when each one starts. Analysis and Set-up are where we build. From Launch onwards, we manage your business every day and grow it, year after year. How you pay follows the same line: a fixed service fee while we build, and a share of the sales we run once you are live.  This is how a Full D2C Partnership runs. Starting with a few services? The same phases may apply, just for that part of your business.

1  Analysis

6 to 8 weeks

  • Goals and KPIs
  • Roadmap
  • Investment case

2  Set-up

5 to 8 months

  • Platform set-up
  • Connect ERP, OMS
  • Team in place

What we do

BUILD

How you pay

Fixed service fee while we build

3  Launch

6 to 12 months

  • Go live
  • Marketing starts
  • Orders and care

4  Steady state

3 to 5 years

  • Run every day
  • Roll out markets
  • Grow sales jointly

5  Continuation

Long term

  • Optimise
  • New channels
  • Next markets

 

MANAGE
GROW

How you pay

Where do you want to start?

Hand us your full D2C business, merge your team with ours, or start with one service.

Tell us where you are today, and we’ll show you what the first year could look like. 

Book first conversation